\Content marketing is very important when it comes to promoting interest in a law firm and its services. Having said that, if you're a lawyer in a firm, your time can be spent more profitably doing other things. The obvious solution is to hire someone to handle content marketing, but this can't be just anyone. The right content marketer can subtly and tastefully attract the … [Read more...] about What To Look For In A Law-Firm Content Marketer
Archives for November 2019
Inclusion Efforts Can Lead Law Firms to Overlook Thought Diversity
Diversity in the workplace is almost always good for employee productivity, and this is especially true when it comes to law firms, which are tasked with arguing for a client. Importantly, law firms should have diversity in the types of people working for them. Law firms do better when their partners include LGBT+ employees, African American or alternative race identifying … [Read more...] about Inclusion Efforts Can Lead Law Firms to Overlook Thought Diversity